Green power

Commenting on this announcement was Bridgestone EMIA CTO & COO, Emilio Tiberio: “Reducing our CO2 emissions is a key pillar of our long-term sustainability vision, which is why I can’t emphasise enough the significance of this milestone. It’s inspiring to see how far we’ve come in a relatively short chapter of Bridgestone’s long history. One hundred per cent was the goal for a long time, but there’s so much more to achieve in emissions reduction and beyond. Let’s use this achievement as inspiration to go out and deliver yet again.”

This announcement marks major progress against the company’s ambition to reduce the environmental impact of its operations: Bridgestone Corporation is committed to the Paris Agreement and achieving carbon neutrality by 2050. Bridgestone, which announced in March 2020 that 90 per cent of electricity consumed in its European plants came from renewable resources, has been investing to reduce CO2 emissions across the lifecycle of its products and entire value chain.