Berger Paints Trinidad Ltd.
Sunlight and humidity are two of the most damaging elements to paint, and both are in ample supply in the Caribbean. So coating products specifically engineered for the region are important, along with a brand with more than 60 years behind it. Berger Paints Trinidad Ltd. supplies both.
Meeting customers’ needs more and more effectively is a constant goal at Berger Paints. “Our brand equity is still good out there,” General Manager Omawatie Birbal stresses. “Our brand has a good name. We continue to supply a good quality product, and we measure our service level to our customers continuously. Every year, we make improvements. Customers come first. We are a service-based industry, so we try to deliver to the customer what they want how they want it. We do a lot of market studies to understand customers’ needs.”