Custom Cable


To offset the trend of off-shoring in cable assembly, Custom Cable works closely with its customers to offer them custom products with turnaround times that offshore companies cannot match. Following that philosophy, the company has established a custom business-to-business online portal called Buy.CustomCable.com at which its customers can design and order their own cable assemblies.

“It’s been a very static industry with very little innovation on the product, which has led to the commoditization,” Custom Cable President and owner Stewart Saad observes. “There is some erosion in the component margins for most large suppliers, and that’s why they’ve moved all their manufacturing offshore.”


Custom Cable