Diamond Box Ltd

Issue 86


Box clever

A specialist in manufacturing corrugated packaging; Diamond Box is one of the fast growing cardboard manufacturers in the UK

Diamond Box is a specialist manufacturer of corrugated packaging – in fact, as the company website states: ‘If it’s made out of cardboard we’ll be your one-stop-shop.’ Founded in 2007 by husband and wife team Kavi and Rani Jundu, Diamond Box has grown and developed into a leading independent supplier of corrugated packaging, thanks to Kavi’s vision, combined with considerable experience in a family based corrugated manufacturing business. He saw an opportunity in the market for a high quality, independent manufacturer of cardboard packaging, particularly for the FMCG sector.

One of the founding principles of Diamond Box was a commitment to establishing strong and enduring relationships with key strategic partners both in custom and supply across the UK. These solid relationships with suppliers enable the business to source the very best quality raw materials. By closely monitoring both international and local markets, combined with customer needs Diamond Box is able to carefully manage the supply and demand cycle to ensure it is able to provide products of high quality with short lead times, at competitive rates, and with consistency and reliability. As Kavi adds: “Customers are the best consultants you can ever have. By listening to what they want from a supplier we have filled the gap and considerably out grown the market since our inception.”

This strategy is backed up by a commitment to continually invest into the latest manufacturing technology to ensure that the products offered by Diamond Box are made in the most efficient way and to the highest possible quality standard. This ethos gives the company both market leading output and productivity, which in turn brings benefits to clients in terms of high quality products delivered on a very competitive pricing policy at shorter lead times.

Kavi’s approach to the business has been extremely successful, and the company has gone from strength to strength, now turning over in excess of £21m and holding the position of the largest independently owned cardboard box manufacturing business in the Midlands, and one of the largest single site sheet plants in the country.

The services on offer from Diamond Box include consultancy, design and manufacture. Its sales team has extensive experience assisting customers in developing solutions. From simple cartons to complex packaging, they can advise on the most economical solutions to meet exact specifications and quality requirements.

If clients also require design assistance, Diamond Box’s design service is there to produce high quality drawings. Its design process matches economy of materials, production, transport and storage with quality, strength and fitness for purpose. The team uses the latest in CAD software and sample-making technology – designers are available to liaise directly with clients, to ensure their ultimate needs are understood and translated into the end product.

Once the client is happy to proceed to manufacture, the order is sent to the factory floor of Diamond Box’s high tech facility. This is stocked with an extensive range of machinery, which enables it to offer a broad product offering, ranging from conventional 0201 cases to five colour SRP’s, to small and large format diecutting to complex multipoint cases with self seal tape.

The core machines within the factory are the Emba 170QS and Emba 245 QS, both extremely capable case makers. These state-of-the-art systems enable Diamond Box to produce quality products at high speeds, from the simplest brown box to complex retail-ready packaging. With a wide range of product sizes with up to four-colour printing and speeds of up to 26,400 cases per hour, the conversion plant can satisfy the most challenging of tasks.

In 2013 the production area was the recipient of the substantial investment, with the arrival of a five-colour Bobst High Quality Printer. This enabled Diamond Box to break into new markets, such as the high quality post-print market as well as the value added market.

A Latitude case maker was also commissioned during 2013. This delivered a 50 per cent increase in case making capacity, and this was essential to comfortably accommodate peak demand during the Christmas period. The new machines ensure that lead times are improved for customers as well as bringing a faster turnover for conventional work.

Commenting on the investment, Kavi noted: “We’ve always been highly invested, which has served us and our clients well over the last five years as we’ve grown from a £7 million start up, to today’s £21 million turnover business.”

Alongside the significant investments into its facilities, 2013 was a special year for Diamond Box, as the business’ achievements were acknowledged with several major business awards. These began with the Small to Medium Business of the Year Award at The Express and Star Business Awards 2013, which recognises innovative marketing techniques, first class customer service as well as having a committed workforce.

This was soon followed by two awards at the The Black Country Asian Business Association (BCABA) Awards on 21st June 2013. Diamond Box was crowned Business of the Year and CEO Kavi Jundu was awarded Business Person of the Year. He described it as: ‘An award for an individual that has contributed to the economic development of the Black Country.’

The awards kept coming, with Diamond Box also winning Business of the Year at the English Asian Business Awards 2013 in September the same year. Business of the Year ‘recognises the enterprise that has come on leaps and bounds over the last year and thus unequivocally dominating its corner of the market.’ Diamond Box emerged victorious amongst four other businesses from across the English Asian community – Kavi commented at the time: “It is such a honour to add another award to Diamond Box’s growing collection, this award is extra special as the nomination process is anonymous and whoever nominated Diamond Box for the award could range from the general public to our own clients.”

It is clear that Diamond Box, under the experienced entrepreneurial eye of Kavi, has grown into a force to be reckoned with in the corrugated packaging market. By continuing to uphold his strategy and approach, the business will continue to be able to offer customers the highest quality products at the most competitive prices whilst ensuring a sustainable and profitable future.

Diamond Box Ltd
Products: Corrugated packaging manufacturer
Sites: One, UK
Employees: 140


Diamond Box Ltd