US manufacturing demand improves as investment stays cautious

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US durable goods orders rose more than expected in July, offering a positive signal for manufacturers after a mixed start to the summer.

New orders increased 1.1% from June to $339.3 billion, according to the US Census Bureau. It was the fourth monthly increase in five months. June’s increase was revised to 0.5%.

Transportation equipment accounted for most of the July increase. Meanwhile, a closely watched measure of business equipment spending grew at a slower rate.

For manufacturers, the report points to improving demand, but not yet to a broad rise in investment.

Transportation orders provided most of the July increase

Transportation equipment orders rose 2.3%, or $2.6 billion, to $116.2 billion in July. The increase followed two consecutive monthly declines and accounted for most of the $3.6 billion rise in overall durable goods orders.

Large aircraft and other transportation orders can cause sharp changes in monthly durable goods data. Removing transportation can therefore give a clearer view of demand across other parts of manufacturing.

On that basis, orders still increased 0.4% in July. Orders excluding defense rose 1.3%.

Those figures suggest the improvement was not limited to transportation. Even after removing the largest source of growth, manufacturers received more orders than they did in June.

That matters for suppliers outside the transport sector. A positive reading excluding transportation points to continued demand for a wider range of manufactured products, even if growth was less pronounced than the headline figure suggests.

The Census Bureau uses new orders as an indicator of future production commitments. The measure tracks orders received during the month after cancellations and provides an early indication of future manufacturing demand.

For industrial companies, July’s increase could support production schedules in the months ahead. Still, one monthly increase does not establish a sustained trend.

Business investment sends a more cautious signal

A closer look at capital spending shows a less decisive picture.

Orders for nondefense capital goods excluding aircraft increased 0.2% in July. This category is closely watched because it provides an indication of business spending on equipment. Shipments in the same category increased 1.4%.

The gap between the strong overall durable goods figure and the smaller rise in core capital goods orders is significant.

Manufacturers can benefit from higher short-term demand while their customers remain cautious about major equipment purchases. Companies may hold back while they assess financing costs, customer demand or expected returns from planned capital projects.

The July figures fit that pattern. Overall orders are moving higher, but the data does not yet show equally strong growth in planned business investment.

For machinery makers, automation suppliers and other industrial equipment companies, that distinction may be more useful than the headline number. Their outlook depends heavily on whether customers continue to approve equipment purchases, capacity additions and plant upgrades.

It also shows why several months of data provide a better picture than a single release. Durable goods figures can change sharply from month to month, particularly when transportation orders move.

Manufacturers have reasons for optimism, but caution remains

The July report gives industrial companies further evidence that demand is holding up.

Orders have risen in four of the past five months. The 1.1% July increase also followed an upwardly revised 0.5% gain in June.

More important, orders continued to rise when transportation was removed. That makes the latest report more useful than a headline increase driven only by aircraft or another volatile category.

Still, the modest rise in core capital goods orders suggests companies have not entered a period of aggressive equipment investment.

Manufacturing leaders should watch whether stronger order activity begins to appear consistently across both durable goods demand and capital spending.

That will matter for production planning, inventory decisions and investment forecasts. If core business equipment orders strengthen alongside the wider market, it would provide clearer evidence that companies expect demand to remain firm enough to support additional spending.

The next important data point is scheduled for Sept. 2, when the Census Bureau is due to release its full Manufacturers’ Shipments, Inventories and Orders report for July.

For now, the advance figures point to improving US factory demand while showing that a broader manufacturing investment upturn has yet to take hold.

Source

Yahoo Finance

Ross Prudames

Ross is a Digital Marketing Executive specializing in B2B content, email marketing, and brand strategy. Alongside producing newsletters and digital campaigns, he writes news analysis and thought leadership for a portfolio of industry publications, creating content that helps professional audiences understand the trends and issues shaping their industries.