Although there has been a shift in defined leadership at Hascall Steel, Vice President Dave Greichunos maintains that from the customer’s perspective everything has remained the same. The shift in leadership was carefully planned and is right on track.
Hascall Steel, founded by Wayne Hascall and his two sons Karl and Dag Hascall, has been in the steel service center business since 1971. The company started with one facility in Grand Rapids, Mich., and has expanded to five facilities: Grandville and Ecorse, Mich., Detroit; Nashville; and Benton Ark. Each boasts the same capabilities in producing flat-rolled-steel coil and flat-rolled-steel sheets and blanks of differing sizes and grades using a variety of specialty processes. Although Dag Hascall remains the company’s CEO, Greichunos explains he has taken a step back to pursue another business venture in the hospitality realm, namely Crocs Casino Resort in Jaco, Costa Rica. In the meantime, Greichunos and the company’s president, Chris VanWingerden, remain at the helm to run the day-to-day operations. The leadership team is focused on a number of initiatives, including right-sizing the company.